Education

Grow Your Business with CRMLS Classes

Sep 29, 2026, 9:00:00 AM By Kevin McElroy

CRMLS has set up Zoom classrooms to teach some of the free tools our members have access to as part of PSAR. These are small classes scheduled for PSAR Members. Becoming proficient with these tools can help you build your business.

Oct 5th | 1:00 PM

Higher conversion for making sales with Paragon

Transform your property listings into high-converting assets while keeping your business fully protected. Master the end-to-end workflow on Paragon to save time, auto-populate accurate property details using CRS Tax data, build pre-market momentum with Coming Soon and Registered listings, and actively find buyers using Reverse Prospecting. Plus, gain crucial compliance insights to prevent costly MLS violations.

Oct 19th | 1:00 PM

More Listings Using AI Reports on RealReports

RealReports: Stand out as the undisputed local market expert by generating comprehensive, AI-powered property reports in minutes using RealReports. Learn how to pull data from over 70 unique sources to give clients a complete picture of any property, leverage automated client retention tools like Pulse, and elevate your value proposition during every listing presentation.

Oct 26th | 1:00 PM

Keep Buyers Loyal with Paragon Connect Portals

Stop losing contacts to third-party sites and keep them connected directly to your personal brand using Paragon Connect's Collaboration Center. Learn how to customize your personalized site, set up automated real-time property notifications, track client saved searches and favorites on the go, and build an exclusive communication channel that guarantees long-term loyalty.

Nov 2nd | 1:00 PM

Smartphone - a high-powered mobile office

Paragon Connect App: Turn your smartphone into a high-powered mobile office so you never keep a client waiting for property details. This guided tour of the Paragon Connect App shows you how to effortlessly navigate the mobile home page, manage contacts, run instant searches, and access full listing details directly from the field.

Nov 16th | 1:00 PM

Paragon essential workflow shortcuts

Paragon: Quick Tips: Outpace the competition by turning time-consuming search tasks into seconds of work on Paragon. Master essential workflow shortcuts, including Power Search, map-based filtering, customized spreadsheet views, instant Hotsheets, and rapid tour or open house setups, so you can deliver matching properties to clients before anyone else.

Nov 30th | 1:00 PM

Prove Your Value and Lock In Referrals with Rayse

Use Rayse to clearly demonstrate your professional expertise and elevate the consumer experience from the initial meeting to closing day. Learn to navigate the dashboard, add custom branding, track critical transaction milestones, and use the Rayse Assistant App to keep buyers and sellers informed, confident, and ready to refer you.

Dec 7th | 1:00 PM

Find Matching Homes First on Paragon

Eliminate search frustration and instantly find perfect-match properties for your buyers on Paragon. Master foundational search filters, navigate the listing database with ease, and effortlessly format, print, or email custom property selections to simplify your deal-making process.

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PSAR's Mission is to empower Real Estate Professionals

Since 1928, the Pacific Southwest Association of REALTORS® has played a significant role in shaping the history, growth, and development of the Real Estate industry in San Diego County.