What are live buyer tours?
If you use Cloud CMA, then you’re likely already familiar with buyer tours, the reports that build on MLS data to give your buyer clients a better sense of what they’re looking at. In fact, buyer tours have become one of the most popular types of reports in Cloud CMA overall!
Live buyer tours build on the existing functionality to turn static reports into dynamic ones—with real-time data that you and your buyers can easily read on any device. So you get a new way to show off properties, and your clients get live access to the most relevant information about their favorite listings.
What can your clients see with live buyer tours?
Their list of showings, organized by time
Details like drive time and directions
Feedback fields that share directly with their agent
Why the change?
Home shopping and touring habits aren’t what they used to be. Now, people have pocket computers with them constantly, so they can browse listings, request showings, get directions, whatever they need to do—all from the palm of their hands.
Paper tours are outdated. With live buyer tours, your clients have the technology on hand to interact with you and tour property more seamlessly. It’s a subtle contributor to their overall experience; they’ll appreciate the convenience and thoroughness of the information you provide.
Here is how it works.