Imagine downloading a free smartphone app, checking a few boxes, and saving $36,000 while an artificial intelligence chatbot sells your house for you.

It sounds like science fiction, but technology reporter Stuart A. Thompson seemed to do exactly that for a recent feature in The New York Times (I Tried to Sell My House With a Chatbot). He used Google's Gemini chatbot as a 24/7 real estate consultant. The AI wrote his property description, structured his photo gallery, and literally coached him word-for-word through tricky price negotiations with buyers.

By copy-pasting the AI's clever text responses back and forth to buyers, Thompson avoided paying traditional commissions and walked away with a massive profit. He concluded that AI can now mimic human "wisdom" so well that human real estate agents will soon become a luxury of the past, just like travel agents.

It’s a tempting story. But it is a complete illusion.

Thompson’s experiment only worked because his chatbot was "free-riding" inside a safe, multi-billion-dollar ecosystem built, paid for, and policed by human REALTORS®. If tech-hype breaks this human cooperative apart, the housing market will collapse into a chaotic, scam-filled environment like Craigslist or Facebook Marketplace.  To experience marketplaces like this, shop for real estate in the thousands of markets around the world.  Simply get online and attempt to purchase a property south of the border in Mexico and experience the fragmented market firsthand.  AI won’t help you there.

AI can write a clever script, but it completely fails when it comes to local data accuracy, emotional intelligence, physical safety, and legal accountability.

1. AI Has Zero Data Without REALTOR® Organizations

AI chatbots do not actually know anything about your neighborhood's current housing market; they only know the data they are trained on. Advanced algorithms get their real estate information by scraping the Multiple Listing Service (MLS).

The MLS isn’t just an open digital bulletin board. It is a massive, highly regulated cooperative managed by strict human rules that force professionals to input honest data and immediate timeline updates.

• The Glitch in the Data: For Sale By Owner (FSBO) data uploaded by random internet users is notoriously messy, exaggerated, and unverified. Without human REALTORS® policing the listings, AI models will eventually train themselves on wrong prices, fake listings, and outdated information.

• Garbage In, Garbage Out: If every consumer simply types whatever they want into the market, the automated tools people use to estimate home values will become completely broken and unreliable.

2. Physical Security vs. Automated Vulnerability

Selling a house means letting total strangers walk through your physical home and look through your personal belongings. Thompson's AI chatbot was great at arranging pixels on a screen, but a chatbot cannot stand guard at your front door.

• The REALTOR® Shield: Human REALTORS® utilize secure, electronic lockbox systems. These lockboxes do not just open with a random text code; they are strictly restricted to state-licensed professionals whose identities have been verified and background-checked. Every single entry is digitally limited, tracked, and timed.

• The AI Blindspot: If the market shifts to a pure consumer-to-consumer model run by AI, physical safety vanishes. Homeowners would be forced to text digital door codes to unvetted internet strangers or open the doors themselves—exposing their properties and families to theft, vandalism, and physical danger that an algorithm cannot stop.

3. The Human Solution: Emotional Intelligence and Local Instincts

Selling a home is one of the most stressful, emotional, and financial events in a human being's life. Thompson himself admitted in his article that when early buyers rejected his home, his mood crashed, and he yearned for real human empathy that the AI's "wooden" responses simply could not provide.

• The REALTOR® Value: A REALTOR® doesn't just fill out paperwork. They act as an emotional buffer against severe stress. They bring a career's worth of hyper-local human instincts to your specific neighborhood. They know which local streets flood, which buyers are bluffing, and how to read the tense body language of a buyer during a live walkthrough.

• Managing the Chaos: A REALTOR® absorbs the frantic noise of endless phone calls, text messages, and sudden cancellations so that the seller can live their normal life instead of being glued to a smartphone screen for days.

4. The Danger of "Confident" AI Hallucinations

A massive problem with AI chatbots is that they suffer from "hallucinations"—meaning they state incorrect, illegal advice with absolute confidence. Thompson experienced this danger firsthand when his chatbot explicitly told him to put an illegal 0% commission rate on his public MLS listing. If an independent, human-managed listing company hadn't manually reviewed his file and caught the AI's illegal mistake, Thompson would have faced severe financial fines.

REALTORS® are state-licensed fiduciaries. This means they are legally bound to protect your absolute best financial and legal interests.

• Real Accountability: If a licensed human REALTOR® lies about a property, breaks a housing law, or cheats a client, they face devastating lawsuits, massive fines, and the permanent loss of their career.

• No One to Sue: A chatbot cannot be held legally responsible in a court of law. Furthermore, an anonymous internet buyer faces zero professional consequences for walking away from a contract at the last second. Relying strictly on AI drastically increases a consumer's risk of falling victim to wire fraud, deed scams, and predatory contracts that can instantly wipe out a family's life savings.

Conclusion: You Need the System, Not Just the Algorithm

Thompson’s AI experiment only succeeded because his chatbot was playing inside a safe, stable sandbox protected by the exact human real estate rules he was trying to avoid. His AI negotiation tactics only worked because the secure infrastructure of the MLS brought him legally verified buyers who were guided by licensed professionals.

AI is a fantastic tool for brainstorming text, but an algorithm cannot police human behavior, comfort a crying seller, or keep your physical property safe.

REALTORS® are not travel agents. A travel agent just books a seat on an airplane; a REALTOR® helps maintain the entire air traffic control tower. If you replace the control tower with an unmonitored AI chatbot, the whole market crashes.

The Pacific Southwest Association of REALTORS® Board of Directors respectfully ratified the Nominating Committee's Election Slate 2027/2028 as follows: 

President-Elect
Jamie Kurtz

Secretary / Treasurer
Michael Dullea

Directors (5 Seats Available)

Mike Anderson
Gia Blanco 
Sam Calvano
Martha Duraiswamy 
Peggy Elliot 
David Olivera 
Rebecca Pollack-Rude

Affiliate Director
Michelle Hickin

___________________________________________

Petitions for nominations are now being accepted - Election Petition

Completed and verified petitions are due by Friday, May 29th, by 5 p.m. 

Election will begin: June 19th 

 

PSAR endorses the 'No on Measure A'” Campaign in the City of San Diego.

PSAR announces that the following candidates have earned its endorsement for the June 2nd primary elections. At PSAR, our mission is to champion homeownership and protect private property rights across our communities, and the actions of our local governments have an undeniable impact on both. When asked to consider candidates for endorsement, our association conducts a thorough, non-partisan evaluation to identify the candidates who can best fight for our industry.

These endorsements are focused on the issues that impact our industry. We believe these individuals are the best equipped to further the causes that keep our market strong and protect the clients we serve.

---

The Pacific Southwest Association of REALTORS® (PSAR), a 4,000-member trade group for San Diego-area REALTORS®, offers educational training, advocacy, and other services and resources to its REALTOR® members. Founded in 1928, PSAR has played a significant role in shaping the history, growth, and development of greater San Diego County. The Association maintains a leadership role in the industry, empowering REALTORS® by leveraging our collective strength so they may serve homebuyers and sellers and the greater community.

Stanley John Jasek II was born in San Diego, California, to Stanley and Agnes Jasek and grew up in Chula Vista. He attended St. Rose of Lima Catholic School and graduated from Hilltop High School, Class of 1964.

After high school, Stan proudly joined the United States Marine Corps. He later earned his Bachelor’s Degree in Aviation Management, which led to a successful aviation career and allowed him to travel throughout the world. He worked with Pacific Southwest Airlines, U.S. Air, and Sun Country Airlines.

Stan faithfully served his community through the Pacific Southwest Association of Realtors (PSAR) as Board of Directors, the Chula Vista Redevelopment Advisory Committee, and the Fleet Reserve Association Branch 61, where he held many leadership roles over the years.

In 1995, Stan earned his Real Estate License and became a manager and partner in property management with Golden 1 Real Estate Services Inc., owned by Beth Antiporda. He also served as transaction coordinator for Beth’s real estate sales until his retirement in 2011 at the age of 65.

Stan married the love of his life, Cathy, in 1966, and together they shared 59 years of marriage. He is survived by his loving wife Cathy, daughters Monica and Jennifer, five grandchildren, and one great-granddaughter.

Stan enjoyed traveling, gardening, woodworking, home improvement projects, and hosting karaoke gatherings for family and friends. He will always be remembered as a kind, supportive, and caring friend who has touched many lives.

Personally, Stan was not only a colleague but also a dear friend, a great supporter, and a genuinely good person. We complemented one another well, and he will truly be missed.
He was a man of integrity, honesty, dignity, and trustworthiness who always upheld strong business ethics and professionalism.

His family’s warmth and kindness during my visit with my assistant, Lily, shortly after his 79th birthday on December 29, 2025, will always be remembered with gratitude.

During his final months in hospice care, Stan shared that during his Last Rites with the priest, he saw lights - a moment that brought him peace and comfort. 'Eternal rest grant unto Stanley Jasek, O Lord, and let Your perpetual light shine upon him. May his soul be received into Your loving presence and be at peace with You forever.'

---

A Funeral Mass will be held at St. Rose of Lima Catholic Church on May 26 at 10:00 a.m. Interment at Miramar National Cemetery on Friday, May 29th, at 11:30 a.m.

---

 As Stan would remind us - “God is great, beer is good, and people are crazy.”

PSAR is aware that a fraudulent email was sent on May 15, 2026, impersonating PSAR President Claudia Zaker. The email referenced PSAR Treasurer Michael Dullea and asked the recipient to make an urgent payment to a vendor via Zelle, Venmo, or PayPal, promising reimbursement later.

This email did not come from Claudia, Michael, or anyone at PSAR. It was sent from a spoofed address with no affiliation to our association. As far as we know, no one was defrauded.

If you received this email, delete it immediately and do not respond or send any funds. If you already sent money, contact your bank right away and report it to the FTC at reportfraud.ftc.gov.

---

This Is a Common Scam - Here Is What to Watch For

Scammers spoof real names and titles to create urgency around financial requests. Watch for these red flags:

• The sender's actual email address does not match who they claim to be
• Urgent requests for money transfers or peer-to-peer payments (Zelle, Venmo, PayPal)
• Requests to keep the transaction confidential
• Pressure to act before you can verify with the person directly
• Unusual phrasing or tone from someone you know

PSAR will never ask members to transfer personal funds on our behalf. When in doubt, call us directly using a number you already have - not one provided in the email.

For more information on email fraud, visit the FBI’s Internet Crime Complaint Center at ic3.gov.

 This is a FREE online course (typically $49) that you take at your own pace.
The course is available 24/7. 

Cybercriminals are targeting real estate transactions through fake emails, AI impostors, wire fraud, and title theft. 

The Cybercrime & Transaction Fraud Certification (CTF) program gives you practical tools and knowledge to spot scams, prevent fraud, and protect your clients throughout the transaction process.

The CTF Certification Includes:

• BEC & Wire Fraud: Spot infiltrated emails and fake wire instructions to protect your transactions from identity deception.
• Deepfakes & AI Imposters: Recognize emerging threats like voice cloning and synthetic identities.
• Rental & Listing Scams: Identify how fraudsters hijack listings and trick renters into paying deposits for properties they don't own.
• Mobile Device Scams: Secure your on-the-go business against phishing texts, malicious apps, and SIM-swapping attacks.
• House Stealing & Title Fraud: Defend against deed theft and property identity fraud by learning how criminals quietly transfer titles.

Completing the CTF Certification will equip you to confidently assure clients that you’re protecting their interests in every deal. Because, in real estate, trust is everything. 

Claim Your Free Certification

The solution is free. Follow these steps to get started:

1. Log In: Ensure your C.A.R. Member Account is set up!
2. Add to Cart: Select the Cybercrime & Transaction Fraud Certification.
3. Apply Code: Use promo code FREECERT at checkout.
4. Start Learning: Follow the email instructions to log in at www.onlineed.com.

*Only one promo code can be used during a transaction. You will have up to ONE year from the date registered to access and complete the course.

 

 

 Laurie MacDonald is a true champion of community and a pillar of the La Mesa area. For over 14 years, Laurie has dedicated her heart, time, and leadership to the La Mesa Parks & Recreation Department, where she served as President for three years and held various additional service roles for another two years. Her steady presence, thoughtful guidance, and consistent commitment have helped shape programs and initiatives that reflect the needs and values of local residents.

During her tenure, Laurie contributed more than 500 volunteer hours and was instrumental in raising and donating over $25,000 for local programs. Her efforts have directly benefited families and youth throughout La Mesa, ensuring vibrant public spaces and accessible community initiatives. Beyond Parks & Rec, Laurie continues her legacy of service alongside her daughter in the Mother-Daughter East County Sprites Group, contributing  30+ hours to local charities.

Laurie was instrumental in securing sponsors and became a founding member of the La Mesa Community Garden.  Her passion for strengthening community connections continues to leave a lasting,
positive footprint across East County.

 

 

 Learn more about the PSAR Good Neighbor Award and submit nominations HERE 

Ryan Caron is a dedicated supporter of the AWS1 James Buriak Foundation, an all-volunteer organization that stands as a beacon of hope for the Navy and Marine Corps Aviation community.

This foundation provides a vital lifeline by offering comprehensive pre-mishap education and immediate, hands-on post-mishap support for service members and their families. Ryan’s involvement stems from a deep-seated respect for those who serve, and he has made it his mission to ensure the foundation has the resources it needs to act swiftly when tragedy strikes. His advocacy goes beyond simple awareness; it is a commitment to ensuring that the men and women of our military aviation units are never left to navigate their most difficult moments alone.

Ryan’s commitment to the military families was on full display during the foundation’s 5K Run in October 2025. His leadership during this initiative was instrumental in securing the funding required to provide critical services, ranging from emergency childcare and immediate financial relief to long-term planning assistance for families facing the sudden loss or injury of a loved one. Ryan’s work ensures that the AWS1 James Buriak Foundation can continue to offer its essential resources, providing stability, relief, and a sense of community to families in their hour of greatest need. 

Learn more about the PSAR Good Neighbor Award and submit nominations HERE

Leslie, Luis, and Angelo Peraza exemplify the philosophy of "giving where you live." For the Perazas, real estate is about more than just transactions; it is about building a foundation for a stronger, more connected community. Over the years, they have become a staple of local support, consistently showing up for their neighbors with a level of dedication that spans all seasons and reaches into the most vital corners of civic life. Their collaborative spirit and tireless work ethic are helping build a more compassionate and resilient "Finest City" for everyone.

Their multifaceted influence is felt deeply within local youth programs and social services alike. By supporting the Park View Little League, they help provide a safe and empowering environment for local children to learn the values of teamwork, discipline, and sportsmanship, understanding that investing in the youth is the most direct way to secure a bright future for the region. Beyond the ballfield, the Perazas extend their reach into the foster care system, providing a compassionate hand and a voice for children and families navigating complex life transitions.

This commitment to service shines particularly bright during the holiday season, where the Perazas turn their professional office into a hub of local philanthropy. Every autumn, the team spearheads an extensive annual Thanksgiving food drive to fight food insecurity, ensuring that local families can gather around a full table with dignity. By seamlessly weaving their professional success with a deep-seated sense of social responsibility, the Perazas are doing far more than selling homes; they are fostering a lasting culture of kindness and care.

Learn more about the PSAR Good Neighbor Award and submit nominations HERE

PSAR Board of Directors & CAR Director 2027 / 2028 Nominations

What is the ideal profile of an Officer or Director?

• An experienced agent or broker manager who will represent PSAR's members.
• Has specific skills that will help our organization be more relevant in today's marketplace
• A desire to “give back” to the REALTOR® community 
• Has the ability to guide others in developing their leadership capabilities
• A community volunteer who inspires others to contribute their time as well
• A strong belief in PSAR and the willingness to contribute to its greater success

As a PSAR director, you will have the opportunity to work with influential and highly capable industry and community leaders. Board members are the face of the organization and are industry leaders as well.  Our Board members expand their network, grow in professional stature, and influence initiatives that empower REALTORS®.  Join an elite team of real estate leaders and be a difference-maker in your Association.

Becoming an Officer or Director.

PSAR's Nominating Committee is seeking nominees for:

• President-Elect
• Secretary/Treasurer
• Director (There are 5 Director positions available)
• Affiliate Director (There is one position available)
  
  Deadline for Submission of Nomination: May 1st (5 PM). Send the nomination forms to ceo@psar.org. 

______________________________________________________________

 

Are you interested in becoming a Director of the California Association of REALTORS^® representing PSAR in 2027?

• Are you active in the Real Estate industry?
• Are you a successful agent, manager, or Broker/Owner?
• Are you active in residential resale, commercial sales, or property management?
• Have you served at least one year on a PSAR committee?
  
  This is an opportunity to leverage your knowledge and experience to make a difference!
  
  Deadline for Submission of nomination: May 1st (5 PM). Send the nomination forms to ceo@psar.org.