Hermila Cesena - PSAR member remembered

Posted by Communications on Jul 24, 2024 5:30:25 PM

Hermila Cesena

Hermila "Mila" Cesena was born on April 7, 1943, in Mazatlán, Mexico, to Maria Consuelo Alvarado and Jesus Raymundo Galdeano. She was the mother-in-law of PSAR Committee member Juliette Montoya-Cesena, was an agent with Berkshire Hathaway, and was a member of PSAR since 1978.

 

She grew up and attended school in Mazatlán before moving to Tijuana at age 15. There, she met her future husband, Jesus Cesena, and they remained married for 61 years. Together, they had two sons, Jesus and Carlos, and also raised Mila’s younger brothers, Alvin, William, and Edward, after their mother passed away from lupus. She joined PSAR in 1978 and worked with Berkshire Hathaway.

In the early 1970s, Mila earned her real estate license.  Real estate became her passion and lifelong career. She was dedicated to helping her clients achieve homeownership, counseling them to pay off their home mortgages as soon as possible. She cherished hearing from clients who had achieved the goal of complete homeownership. 

Mila had a vibrant personality and was known as the life of the party, brightening the mood of those around her. She loved to dance and create a fun environment for everyone, going out of her way to raise the spirits of those who seemed down.

Family was very important to Mila. She enjoyed family vacations and cherished time spent with her loved ones. Fond family memories include summer vacations to Mexico with her sister-in-law and her boys.   Mila also found peace in long walks on the beach, taking in the sights and sounds of the ocean that imparted a sense of tranquility and peace of mind.

 

Hermila Cesena's mass will be held on 7/26/24 at
Corpus Christi Catholic Church, Bonita at 12 noon
Followed by interment at Glen Abbey Memorial at 2:00 PM.

 

Topics: Announcements

find the CRMLS Compliance and Support Chat

Posted by Communications on Jul 24, 2024 2:27:15 PM

If you are looking to Chat or File a Ticket with CRMLS Compliance or Support, it's moved.  Here is a quick video Tutorial on where to look.

Click here to see a quick video on where to look.  

hide the chat-1

 

 

Topics: Announcements, CRMLS

Amy Saflar, PSAR VOLUNTEER HAS IMPACTED 15,500 PEOPLE

Posted by Rick Griffin on Jul 18, 2024 11:00:00 AM

_Amy-Safla

PSAR congratulates PSAR broker Amy Saflar for being named a finalist for the Champions of Home Impact Award by the California Association of REALTORS® (C.A.R.).

Amy was selected for her dedication to the Alpine Woman’s Club, which has 100 members. Her roles have included board secretary, trustee, luncheon hostess, and grant writer. From January 2023 to February 2024, Amy contributed more than 340 volunteer hours, impacting approximately 15,500 people.

Over the past 12 years, Amy’s grant writing has secured over $126,000 in grants for the Woman’s Club. These grants, from San Diego Gas & Electric and the County of San Diego’s Community Enhancement program with support from District 2 Supervisor Joel Anderson have been used to maintain the Alpine Historic Town Hall and provide scholarships for graduating high school seniors in Alpine.

“I have a service heart and love to volunteer,” Amy said. “I’ve supported food nonprofits, Soroptimist International, and school PTAs, but my longest service has been with the Woman’s Club.”

Amy’s nomination included this testimonial:

Amy Saflar’s steadfast dedication over the past 12 years has enhanced our community. Her efforts in preserving and improving the Historic Town Hall of Alpine. A pivotal hub for community engagement, have been instrumental. Her leadership and commitment to the Alpine Woman’s Club have ensured the sustained maintenance of this cherished landmark.

Amy’s resourcefulness in securing funding has made the Town Hall a vibrant center of activity and a source of community pride. She has strengthened the bonds that unite Alpine’s residents, enriching the community for generations to come.”

The Champions of Home Impact Award honors California REALTORS® who significantly impact their communities through volunteer efforts. This year, C.A.R. received 75 nominations, and Amy is one of nine finalists. One winner and two honorees will be selected and announced in mid-August.

The winner will receive a $5,000 donation for their nonprofit, a trophy, and will be featured in California Real Estate magazine. The two runner-ups will receive a $1,000 donation for their nonprofits, framed certificates, and will also be featured in the magazine. All three will have their travel expenses covered for C.A.R.’s REimagine Conference, the annual fall real estate conference and expo.

Topics: Announcements, Leadership

New Feature Alert: Access by Appointment Now Available foR Sentrilock Users

Posted by Communications on Jun 25, 2024 1:45:27 PM

As of June 24th, the Access by Appointment (ABA) setting is now available for Sentrilock users. LIcensees can now restrict access to their lockboxes, allowing entry only to agents with an approved appointment on SentriKey. This feature can be easily enabled using either the SentriKey Real Estate (SKRE) app or the SentriKey website. 

Enabling ABA ensures that only approved licensees can access your property’s lockbox, enhancing security and control. Follow these simple steps to get started and secure your listings effectively.

What is Access by Appointment?

Access by Appointment (ABA) is a feature that requires REALTORS® to have an approved appointment in the SentriKey system to access the lockbox assigned to a listing. This feature adds an extra layer of security, ensuring that only those with scheduled access can enter the property.

How to Enable ABA on the SentriKey Real Estate App:

sentrilock app


  1. Open the SKRE App: Start by opening the SentriKey Real Estate app on your smartphone.
  2. Access the Menu: From your Home Screen, tap the Menu icon in the upper left-hand corner.

  3. Select My Lockboxes: Navigate to 'My Lockboxes'.

  4. Assign the Lockbox: If the lockbox is not already assigned to a property, select 'Assign/Unassign Property' and complete the assignment process. If the lockbox is already assigned, proceed to 'Property Access Settings' and choose the listing.

  5. Enable ABA: Select' More Settings' once the lockbox is assigned. Here, you can turn on the ABA feature.

 

How to Enable ABA on the SentriKey Website:

Sentrilock Access by Appointment
  1. Log In to SentriKey: Visit the SentriKey website and log in to your account.

  2. Go to Listings: Select 'Listings' from the toolbar on the left-hand side of the screen.

  3. Select Your Listing: Click on the Ellipses (three dots) on the right-hand side of the listing you wish to manage.

  4. Enable ABA: Choose 'Enable ABA' from the dropdown menu.

 

 

By following these steps, you can easily manage property access and ensure that only approved REALTORS® can enter your listings.

Stay Informed and Secure

Keeping your properties secure is crucial. SentriLock’s ABA feature provides peace of mind by adding layer of control over who can access your listings. For more tips and tutorials on managing your properties effectively, subscribe to our blog and stay updated with the latest real estate technology insights.

Let’s unlock success together!

Topics: Announcements, Sentrilock

GOOD NEIGHBOR AWARD: TRACY GIORDANO, COMMUNITY SERVICE IS HER PASSION

Posted by Rick Griffin on Jun 3, 2024 10:00:00 AM

GOOD NEIGHBOR AWARD: TRACY GIORDANO, COMMUNITY SERVICE IS HER PASSION

Congratulations to PSAR REALTOR® Tracy Giordano, a recipient of a PSAR Good Neighbor award.

Volunteering and serving her community isn’t an obligation for Tracy. Rather, it’s her passion. “It gives me a sense of fulfillment and purpose, knowing that I’m making a positive impact on the lives of other people,” she said.

Tracy was born and raised in La Mesa. She is a fourth-generation San Diegan. Family members relocated from Nova Scotia and Boston to San Diego in 1909, the same year Tracy’s great-grandmother was born in San Diego.

Tracy has deep roots in the community and a strong commitment to its well-being, as seen in her involvement as a volunteer with several organizations.

Tracy graduated from Helix Charter High School in 1998 (her husband Gabriel, a business consultant, graduated from Helix in 1994). Since 2021, Tracy has served as a board member on the Helix Charter High School Foundation. For the past two years, she has chaired the Foundation’s largest fundraiser, a golf tournament that recently raised $13,000 for scholarships.

From 2010 to 2022, when her three children were attending St. Martin of Tours Academy in La Mesa, Tracy supported the K-through-8th-grade school’s fundraising activities and served as a school board member for eight consecutive years, including as president her final year. For six years, from 2015 to 2021, she chaired the school’s Walkathon fundraiser. She also chaired the school’s 2014 Gala which raised more than $75,000.

In 2022, Tracy became a member of the La Mesa Village Association, a non-profit organization of local business owners. In 2023, she furthered her commitment as a board member and currently serves as membership officer and community liaison.

She works closely with village business owners and community members to foster collaboration and enhance the local area while supporting small businesses. She also organizes several community networking mixers in the Village, as well as weekly spotlight interviews to showcase local business owners (you can find all her interviews on Instagram, @lamesavillageassoc.

The La Mesa Village Association organizes several annual community events, including the La Mesa Car Show, the weekly Farmer’s Market, and Holiday in the Village. In addition, the La Mesa Village Association also sponsors several local events and foundations, including Octoberfest, La Mesa Parks and Recreation Foundation, and the Mt. Helix Park Foundation

Earlier this year, Tracy joined the Mt. Helix Park Foundation board of directors. The Foundation is responsible for preserving and enhancing the park that includes an outdoor amphitheater with a 1,600-person capacity and cross memorial on top of Mt. Helix. The Foundation was formed in 1999 to maintain the preserve of Mt. Helix Park, a registered California Point of Historical interest.

“As a child, I remember climbing the amphitheater’s stone rows and admiring the cross,” said Tracy. “The preservation of this historic landmark is something that is very important to me. So, it was a no-brainer for me to join the board and give my direct support to the Mt. Helix Park Foundation.” 

In 2018, Tracy earned her California real estate sales license. As a REALTOR®, she represents clients with both residential and commercial property transactions.

“I love real estate because it’s a relationship-type business,” she said. “I’ve been successful with referrals from previous satisfied clients.”

Tracy’s involvement with PSAR has included supporting YPN events and attending weekly pitch sessions. “I also appreciate the educational events, which help all of us gain more knowledge and extend our expertise as REALTORS®. Our association feels like family to me.”

The PSAR Good Neighbor awards are intended to recognize individuals, not associations or companies.

Nominees must be REALTOR® or Affiliate members and an active licensed practitioner in good standing with PSAR.

Judging of nominees will be based on the level of personal contribution, especially volunteer (unpaid) hours, though contributions of money and other resources also will be considered.

Some portion of the nominee’s work must have taken place within the 12 months before the nomination rolling deadline of the last business day of each month.

If an individual within your company can be singled out as instrumental to the success of a group effort, then he or she is eligible. If the achievements of two people (such as a married couple or co-founders of an organization) cannot be separated, then they can enter as a pair and their entry will be considered as one.

Nominations for a quarterly PSAR Good Neighbor award can be submitted by emailing Sally Valdez, PSAR VP of Operations, at sally@psar.org.

Topics: Announcements, Leadership

GOOD NEIGHBOR AWARD: MARLOW MARTINEZ HELPS THE DOWNTRODDEN

Posted by Rick Griffin on May 30, 2024 11:00:00 AM

GOOD NEIGHBOR AWARD: MARLOW MARTINEZ HELPS THE DOWNTRODDEN

Congratulations to PSAR REALTOR® Marlow Martinez, a recipient of a PSAR Good Neighbor award.

Since 2013, Marlow, a Chula Vista resident, has been making friends and changing lives via the Marlow B. Martinez Sr. (MBM) Foundation, a 501(c)3 nonprofit.

Named after his late father who passed away in 2013, Marlow and his MBM foundation have been easing burdens and assisting families during their most tumultuous times for more than a decade.

Marlow’s volunteer efforts have included providing families with Christmas gifts, supplying Thanksgiving dinners, and organizing holiday toy drives, backpack and school supply drives. Other activities include surprising children in low-income families with birthday parties, and delivering meals to military families and the elderly during the Covid-related lockdowns.

Marlow’s inspiration for helping others is based on his father’s example of community service. At age 14, Marlow’s father took on a fatherly role for his single mom and eight siblings. During his 40-year government career, Marlow’s father created a nonprofit to ensure minorities had ample and fair opportunities at management-level government jobs.

Two of Marlow’s father’s favorite sayings were “Don’t worry when you are not recognized, but strive to be worthy of recognition,” and “A community is much better if we look out after one another versus taking from one another.”

Here is Marlow’s story about the founding of the MBM Foundation.

“I was living in Murrieta in 2011 when my dad had a severe stroke,” said Marlow. “He was 62 years old and in great shape. He went from working full-time to being 100% dependent, requiring 24-hour care with a feeding tube and tracheotomy in his neck. Rather than send him to a care facility, we took him home. My brother and I became full-time nurses overnight.

It was a two-year battle. He was in a wheelchair and learning to walk again. The doctors said his progress was nothing short of a miracle. I was determined to give him the best opportunity to live.

Then, he had another stroke and we lost him. His funeral drew 300 people from all over the country. I had no idea how many people my dad had helped. He helped people get better jobs and encouraged them to get an education. He was a dedicated father and community friend with a heart of gold. Even today, strangers ask me if I’m Marlow’s son.

When he passed away, I wanted to keep his work and spirit alive. So, I created the MBM Foundation in his honor. We’ve been lucky to have blessed so many families.”

Marlow says his real estate career has paid for his living expenses for nearly 20 years. He has worked as a loan officer and real estate agent. He earned his broker's license in 2011. He also has worked as a property-and-casualty insurance broker and substitute elementary school teacher. He has been a member of PSAR since 2008.

“Over the past 14 years, I have bought and sold out-of-state flips and still continue to own an out-of-state portfolio of homes,” he said. “I’m working on my first apartment building purchase."

“Real estate has taught me to look for opportunities and know a good market when I see one. Real estate will always be part of my life because it allows me to remain involved in the community and with disadvantaged youth. My heart is filled with passion to try and make these kids’ lives better and prepare them for a better future.”

For more information about the MBM Foundation, visit www.facebook.com/marlowbmartinezfoundation/.

Topics: Announcements, Leadership

Good Neighbor Award Rafael Perez: Recognizing his Community Service and Housing Advocacy

Posted by Rick Griffin on May 8, 2024 12:23:58 PM

Rafael Perez

Congratulations to PSAR REALTOR® Rafael Perez, a recipient of a PSAR Good Neighbor award for the 2024 first quarter.

The PSAR Good Neighbor Awards highlight volunteer activities by individual PSAR members in the community

A PSAR REALTOR® of the Year award winner and longtime PSAR Board Member, Rafael has worked in real estate since graduating from San Diego State University in 2004. He has extensive experience as a realtor, mortgage banker, lender, and educator.

Throughout his career, he has served as a community volunteer in many different roles. He also has led previous PSAR advocate efforts on smart growth, fair housing, and housing supply solutions, including serving as chair of PSAR’s Government Affairs Committee-Central Area.

He was recently involved in PSAR’s flood relief grant efforts. PSAR and SDAR jointly received a $1.16 million grant from the Realtors Relief Foundation (RRF) to assist flood survivors. San Diego flood victims who suffered damage to their homes during the January 2024 storms are reminded to reach out to PSAR before the May 31 application deadline.

Currently, Rafael is serving as board chair of the Casita Coalition, a non-profit organization that advocates for more housing solutions, including ADUs and Missing-Middle housing. Casita Coalition educates industry and governmental officials on best practices and promotes increased homeownership opportunities.

Several years ago, Rafael was instrumental as PSAR’s lead in a two-year effort to help the City of San Diego draft a handbook for homeowners around new rules and regulations for ADUs (auxiliary dwelling units), also called “companion units” or “granny flats.” PSAR supports the rights of property owners to expand the use of their property as a way to address the region’s housing supply and affordability crisis.

Rafael’s participation in the City of San Diego’s ADU Coalition culminated with the city’s 2019 publication of the “Companion Unit Handbook,” a 38-page booklet that today serves as a helpful guide to homeowners seeking to construct a companion unit on their property.

“From the beginning, we brought a REALTORS® perspective to the table,” Rafael said. “At first, some of the people at the city had not considered how companion units could change how homebuyers view their future purchase or how existing homeowners could increase their equity. So, we were able to help shape the regulations to benefit the city and homeowners and buyers.”

Rafael has held the position of 2023 board chair of the Sherman Heights Community Center. The center’s diverse programming, ranging from support for senior citizens to youth activities and food security initiatives, has served as a hub for significant impact on the historic neighborhoods of Sherman Heights, Logan Heights, Grant Hill, and surrounding areas.

Notably, the Sherman Heights Community Center has gained recognition for its vibrant Día De Los Muertos events. Rafael is currently chairing the facility committee, which is overseeing fundraising for the construction of a solar energy project for the community center.

Additionally, Rafael dedicated four years to serving on the National Association of REALTORS® (NAR) Fair Housing Policy Committee, a group that promotes fair housing and opposes segregation through redlining and other roadblocks, including exclusionary zoning. He was one of four realtors in the U.S. who were recognized in 2022 with an inaugural Fair Housing Champion award

2022 NAR Fair Housing Champion Award - Rafael Perez2022 NAR Fair Housing Champion Rafael Perez, shares his expertise during a panel discussion called “Building a Legacy: How Latino Families Can Secure Their Financial Future

 

 

 

He served as a Commissioner for the City of San Diego's Citizens’ Equal Opportunity Commission for nine years until 2022.

Following this, he was appointed to the San Diego County Regional Airport Authority Board in January 2023, where he is a Board Member for the Authority and serves as a representative (alternate) on the SANDAG Transportation Committee.

blog photo_Rafael PerezFurther showcasing his commitment to community well-being, he served as a board member of the United Lowrider Coalition. Rafael worked with the coalition and Assemblymember David Alvarez (D-80th District) on the passage of Assembly Bill 436, which removed the authorization for a local authority to adopt rules and regulations regarding cruising bans.

Rafael also has volunteered at Sherman Elementary, actively participating in the school site council, site governance team, and PTA. He played a role in the school's transition to a Community School when it was selected in San Diego Unified School District's second cohort of Community Schools in 2023.

Rafael also is serving as Secretary for the San Diego County Democratic Party.

“Our members are active and helping in the community, and they should be recognized for their efforts,” said Laurie, who is highlighting volunteer activities by PSAR members during her 2024 term as president. “I believe that realtors are one of the most likely professions to volunteer in their local communities.”

MacDonald, a La Mesa resident, is leading by example. She is currently in her third year serving as president of the La Mesa Park & Recreation Foundation, a nonprofit that raises funds to improve parklands and programs at parks in the city of La Mesa.

Nominees must be active licensed REALTOR® or Affiliate members in good standing with PSAR.

Nominees are judged on the level of personal commitment, especially volunteer (unpaid) hours. Monetary and other resource contributions are also considered.

Some portion of the nominee’s work must have taken place within 12 months prior to the nomination's rolling deadline of the last business day of each month.

If an individual within your company can be singled out as instrumental to the success of a group effort, then he or she is eligible. If the achievements of two people (such as a married couple or co-founders of an organization) cannot be separated, then they can enter as a pair and their entry will be considered as one.

Nominations for a quarterly PSAR Good Neighbor award should be submitted by emailing Sally Valdez, PSAR VP of Operations, at sally@psar.org.

Topics: Announcements, Leadership

MEET CHARMAINE ORCINO-GONZALES, NEW PSAR BOARD MEMBER, MAKING AN IMPACT ON PEOPLE’S LIVES

Posted by Rick Griffin on Apr 3, 2024 9:00:00 AM

Charmaine Orcino-Gonzales

Meet REALTOR® Charmaine Orcino-Gonzales, who was recently elected to serve a two-year term (2024-2025) on the PSAR board of directors.

After a successful 19-year career in banking, Charmaine had a simple reason for switching to real estate in 2016.

“At first, it was a scary transition, but I was motivated to be more involved and make a bigger impact on other people’s lives,” she said. “What better way to do that than to help people with the biggest investment of their lives.”

Charmaine grew up in San Diego and graduated from Morse High School. “Right out of high school, I started working as a bank teller,” she said. “After moving up the ranks to management, I was promoted to sales development consultant with a territory that stretched from the border to La Jolla to Alpine.”

Charmaine said she joined PSAR at the start of her real estate sales career.

“I felt intimidated at my first rally-and-ride pitch session. I can be very shy in unfamiliar environments,” said Charmaine. “Fortunately, a friendly person approached me and welcomed me to PSAR. Later, we met for coffee and one month later he referred me to a client. I ended-up doing four deals with that same client, who later referred me to another four clients. It’s my fairytale, Cinderella story, all because of making just one connection at a PSAR pitch session.”

Charmaine said she became more involved with PSAR in 2019, starting with PSAR’s Young Professionals Network (YPN) group. First, she was a YPN Committee member, followed by Co-Vice Chair in 2020 and Chair in 2021.

She also has served with PSAR as the Chair of the planning committee for the R.E.A.L. (Real Estate Achievement and Leadership) awards celebration event the last two years.

A couple of years ago, she was approached about serving on the PSAR board of directors.

“I was tapped on the shoulder and encouraged to run for a board position, but I wasn’t ready at the time. The timing wasn’t right,” Charmaine said. “Last year, I was tapped on the shoulder again and decided to go for it. I’m grateful for the opportunity to serve on the board in 2024. I’m super excited.”

Today, the roles are reversed and she’s doing the “tapping on the shoulder,” encouraging PSAR members to get involved.

“There’s not a better way to get involved in supporting the industry than serving on a PSAR committee,” she said. “I’m always approaching our members and encouraging them to get involved. It’s a great opportunity to learn more about the nuts-and-bolts of our industry and develop a deeper connection to our careers, including supporting property rights and homeownership. And, you never know whom you will meet and how they can help you.”

Charmaine also says she appreciates the supportive culture and sense of community she feels as a member of PSAR and when she attends PSAR events.

“I would encourage all of our PSAR members, especially newer agents, to attend as many events as possible and get involved, the earlier the better,” she said. “The connections with peers and colleagues are so important in this business."

Charmaine said one of the reasons she chooses to be a member of PSAR is because it is member-driven and member-centric, supported by an incredible staff. “The PSAR staff backs-up what they say with their hard work. They really do care. They serve the members in the best ways and everyone succeeds. I will always stay loyal to PSAR.”

Topics: Announcements, Leadership

MEET MONICA GREENWOOD, NEW PSAR BOARD MEMBER, SERVING IS PART OF HER LIFE PHILOSOPHY

Posted by Rick Griffin on Mar 11, 2024 10:00:00 AM

Monica Greenwood

Meet REALTOR® Monica Greenwood, who was recently elected to serve a two-year term (2024-2025) on the PSAR board of directors.

Monica began her real estate career in 2005 with a mortgage loan company after earning her bachelor’s degree in business management from the University of Phoenix. She earned her real estate sales license in 2009, and her broker’s license in 2021. The Pacific Palisades native has lived in San Diego for the past 20 years. 

Monica speaks fluent French. She attended the Université Catholique de l’Ouest (UCO) in Angers, France, and College International de Cannes. She graduated with degrees in art history and language in 1987.

“I have French-speaking clients and I enjoy helping them,” Monica said. “Many of my family members live in Manchester, England, where I plan to visit this year.”

Monica said she was attracted to PSAR because of the excellent customer service. “Shortly after joining PSAR, I was so impressed with the ease of getting my questions answered. The office staff is so helpful. Also, I really enjoy the educational classes.”

Monica is a member of the Agent Leadership Council at the Keller Williams Realty San Diego East Foothills brokerage in El Cajon. She also is the brokerage’s risk management director and assists with agent education and training as chair of the Education Committee. She teaches weekly classes to agents, in addition to mentoring agents in the brokerage.

Monica has an in-depth knowledge of exactly what is involved in getting a real estate transaction closed. Her background in accounting and finance also helps her keep close attention to detail. 

“I’m serving on the PSAR board because I care about helping other agents and improving our industry for the benefit of homeowners. It’s part of my philosophy of life to do good in the world,” Monica said. “I always want to encourage homeownership for everyone and look out for the best interests of homeowners.”

She also has earned the highly-respected Certified Distressed Property Expert (CDPE) professional designation, which means Monica understands about alternatives available to homeowners facing financial hardship. CDPE holders have a thorough understanding of complex issues in today’s turbulent real estate industry and knowledge of foreclosure avoidance options available to homeowners. CDPEs can provide solutions, specifically on short sales, for homeowners facing market hardships.

“It’s important to me that I have completed comprehensive training so I can solve any foreclosure crisis one homeowner at a time,” said Monica. “Unfortunately, many homeowners often proceed through the financially and emotionally devastating prospect of foreclosure without any guidance. This is unnecessary because there are tools available to help homeowners find the best solutions for their unique situations.”

In recent years at PSAR, Monica is currently serving on the Grievance Committee. She also has been active with PSAR’s Young Professionals Network (YPN) group and enjoys going to these events. 

“It’s important for me to give back to our industry and make sure everyone has a voice, that’s why I ran for the board,” she said. “I always want to encourage our members to get involved, join a committee, and lend your voice. Your voice matters just like everybody else’s. There are many good committees that our PSAR members can join.”

She also has served as a board member and education director for the Veterans Association of Real Estate Professionals (VAREP), San Diego chapter. VAREP’s mission is to increase sustainable homeownership, financial literacy education, and economic opportunity for the active-duty and veteran communities. The VAREP San Diego chapter was founded in July 2013.

In her spare time, Monica said enjoys playing golf, skiing, hiking, and boating.

“The next thing I want to try is pickle-ball,” she said. “It looks like a lot of fun.”

Topics: Announcements, Leadership

MEET JIM O’DONNELL, NEW PSAR BOARD MEMBER, PART OF A `VIBRANT CULTURE'

Posted by Rick Griffin on Mar 7, 2024 10:00:00 AM

Jim ODonnell

Meet REALTOR® Jim O’Donnell, who was recently elected to serve a two-year term (2024-2025) on the PSAR board of directors.

Real estate sales is a second career for Jim, a Long Island native. He previously spent 27 years working in the banking industry in New York and San Diego with Bank of America and J.P. Morgan Chase & Co. His jobs in banking included talent acquisition, recruiting military veterans, and various training and human resources assignments.

One of his favorite roles in banking consisted of creating homeownership opportunities for low-to-moderate-income families by serving as a program manager for a community revitalization program. The program featured the bank re-gifting foreclosed homes to nonprofit organizations. Then, the nonprofits would remodel the homes and keep the proceeds from the home sale.

“It was the best job in the bank to give away homes to nonprofits,” said Jim. “It was a win-win opportunity for all parties. Building community partnerships that transformed neighborhoods was just so incredibly rewarding.”

Jim left the banking industry in 2017 and started his full-time real estate sales career in August 2018. The Mount Helix resident has lived in San Diego County since 1996.

“I really love real estate because we’re helping everyday people with the biggest investment of their lives, matching the right buyer to the right seller,” said Jim. “Homeownership is an investment that will lead to preserving and growth wealth over generations.”

Jim is known by the vehicle he drives, a recognizable 1965 Volkswagen bus, sometimes called a “hippie bus” made popular during its heyday as a counterculture icon of the 1960s.

“I see people smile when they see me driving down the road,” said Jim. “Other drivers honk their horns and give me the peace sign.”

Jim, also continues to serve as a member of PSAR’s Government Affairs Committee and Grievance Committee.

“I like to be engaged in the conversation and have a seat at the table when it comes to advocacy, which is why I enjoyed Government Affairs,” said Jim. “Also, the Grievance Committee was a natural for me with my human resources background.”

Jim admires PSAR and appreciates the family's feelings at PSAR events.

“At every PSAR meeting, I notice a sense of community, open communication, a welcoming team spirit, and support for each other,” he said. “I’ve been around long enough to size up the culture of an organization because I’ve seen how a vibrant culture can make everyone more successful.”

One of Jim’s new roles at PSAR is co-hosting the PSAR East County Pitch, a weekly marketing pitch session held from 9 to 10 a.m. on Thursdays at the PSAR East County Event Center, 1150 Broadway, El Cajon. Laurie MacDonald, 2024 PSAR President, is the other co-host.  

“PSAR values its members, who, in turn, value their clients,” he said. “When you put your client’s best interests first, then your personal needs will be realized beyond your greatest expectations.”

Topics: Announcements, Leadership