The PSAR family is sad today over the recent passing of former PSAR President Armida Martin Del Campo. Armida served as the PSAR President in 2001.

Armida passed away Aug. 27 at a skilled nursing facility in National City after living with Alzheimer’s disease for the past seven years. She retired about eight years ago after a 30-year career in real estate sales and industry leadership. She maintained her brokers license even after her retirement. She operated her own brokerage, Sunshine Realty on Bonita Road, and ended her career with Coldwell Banker West. She was 76.

She was a long-time PSAR leader and served on many PSAR committees, including Professional Standards, Budget and Finance, Government Affairs, Equal Opportunity and Political Action, among others. She also served as a CAR Director.

 “She was outgoing and a great people-person, a real social butterfly,” said Margarita Martin Del Campo, a daughter. “She was a wonderful wife and a great mother. She was always fun to be around and had a big heart and an open door for everyone. She loved real estate and was always on the go. Her open houses were very popular because she would prepare food for guests to enjoy. Wherever we went, people would recognize her.”

Armida served as the California Association of REALTORS' Key Contact for State Senator Juan Vargas.  She advocated for her industry and encouraged many PSAR members to get involved.  Current PSAR CEO Rich D’Ascoli recalls her support and encouragement when he first joined PSAR as the Government Affairs Director. "Armida made leadership look easy.  She led with grace and poise.  She had a way of making everyone feel accepted and comfortable. She was always the professional in the room."

Victor Ibarra was among countless people in real estate who benefited from Armida’s encouragement. “Armida was an icon in the real estate industry. She was well-loved and respected by her peers throughout the country, including escrow officers, title reps, lenders, everyone. She was always advocating for REALTORS® and homeowners. She took me under her wing when I served on the Association board. We went on trips to various cities to meet with fellow REALTORS®. She introduced me to many movers-and-shakers, all of whom loved and respected her. She knew everybody and everybody knew her.”

Armida was born on Oct. 27, 1942 in Tijuana. She is survived by Enrique, her husband of 52 years, two sons, Henry Martin of Chula Vista and Gerardo Martin Del Campo of Clayton, California, and two daughters, Armida Tinajero and Margarita Martin Del Campo, both of Chula Vista. Enrique retired after a career in dentistry. Henry works in law enforcement and Gerardo is a veterinarian. Armida works in manufacturing retail and Margarita works with the government. Armida also is survived by 10 grandchildren and two great-grandchildren. Services are pending, but are expected to be held in Tijuana in early September.  PSAR will release more information when it becomes available.

Everyone at PSAR extends their sympathies and condolences to the Martin Del Campo family.

The passing of Armida marks the third loss this year of a past PSAR president. Tom Money (1984) passed away in January. Patty Davis (1991) passed away in July.

Tuesday, July 30th was a sad day, as our wonderful Realtor friend Patty Davis passed away on that day. Her health began to seriously decline about three months ago from congestive heart failure. We thought you would like to know a little about Patty, as she was one of PSAR’s more illustrious members.

Patty Davis was born on Oct 1, 1950 in Louisville, KY. She grew up on a dairy farm, milking cows before and after school. Patty graduated from Ursuline Academy, received the US Army Walter Reed Nursing Scholarship and attended the University of Louisville, where she met her husband (now divorced) Rod Davis, a naval officer. They married and were transferred to San Diego in 1969, later moved to Guam, to Oakland, eventually returning to San Diego, where they settled in the Chula Vista area. They have two sons, Rod, born in 1970 and Eric, born in 1974. Patty has two grandsons she is very proud of, Justin Daniel and Cameron Eric.

In 1979, Patty started her real estate career, as a successful sales agent and property manager. In 1986, Patty became involved with the Association of Realtors’ Government Affairs Committee, which sparked her interest in local politics, private property rights, as well as leadership within the real estate community. She traveled to Sacramento and Washington DC to lobby the politicians on real estate issues. In 1992, Patty served as president of the South San Diego Bay Cities Board of Realtors now known as the Pacific Southwest Association of REALTORS® . During her year as president, she led our association through the construction of our current office building on Canarios Court, quite a step-up from the tiny space at 588 L Street. Patty was soon designated as a Director for the state level California Association of Realtors and at the national level for the National Association of Realtors. She represented local Realtors as Federal Political Coordinators. This distinguished position allowed our local voices to be heard in the halls of Congress.

In local politics, Patty served as a rent control mediator for the mobile home parks in Chula Vista, served on Chula Vista’s Economic Development Commission and on Chula Vista’s Planning Commission. In 1998 she was elected to the Chula Vista City Council, even serving some time as deputy mayor. In 1999, Patty co-founded “Christmas in October” with Dr. Emerald Randolph. Every year this program fixes up houses of low-income homeowners in Chula Vista. Patty was the democratic nominee for California’s State Assembly in 2004, running against an incumbent, and missed winning by only 500 votes.

At the time of her death, Patty was chairing the Cultural Arts and Design Review Committee for the Port District’s Chula Vista Bayfront. She has continued to co-chair “Christmas in October” every year for Chula Vista.

Patty was known throughout our community for her fairness, her positive attitude and her willingness to help people. She will be missed, but her battle is over; she can now rest.
Services will be held as follows:

DATE: Friday, Aug 16th
TIME: 10:00am
PLACE: St Pius Catholic Church
ADDRESS: 1120 Cuyamaca Ave, Chula Vista, CA
RECEPTION: Immediately following the service in the church hall.

I am honored to share with you the reasons why I’m involved as an active volunteer with PSAR, and why you should not wait another day to join me in showing a greater level of support for our Association.

It’s fair to say that our industry is under attack. Our profession is being threatened in a number of ways, including questions about the value that seasoned, experienced and knowledgeable agents can offer to clients. It seems the only constant in real estate is change.

When discussing how the changes the real estate industry is facing certain changes, you may have heard the word “disruptors,” which could refer to a variety of factors: ranging from new franchisers; tech-centric start-up brokerages;the iBuyer model; MLS data aggregators; reduced commission structures and the intersection between technology and real estate.

As a result of the changes in our industry, the role our Association plays becomes even more critical in empowering our REALTOR® members and protecting personal property rights.  Actually these industry changes provide an outstanding opportunity for REALTOR® Associations like PSAR to stay ahead of the curve and to step forward in support of its members. So, I want to be part of this. I want to be involved in something that is part of the bigger picture and better for all of us.

My own career in real estate has encompassed a variety of business models, ranging from traditional to start-up to hybrid. I believe there’s enough room for everyone to stay connected and to succeed.

There’s another reason why I’m eager to volunteer with PSAR.

I have found that my involvement benefits the bottom line of my own business because of the opportunities to become acquainted with my fellow REALTORS® and brokers. At the end of the day, real estate is a relationship business. Yes, we may all be competitors, but we can also work together on deals. And I would prefer to undertake transactions with colleagues whom I know and trust. We all know the hard sell no longer works. People do not respond to a guy yelling at them about an amazing deal that they can’t live without. Instead, we choose to do business with someone we like and can communicate with. Good relationships don’t happen by accident. They take cultivation, time and effort. 

In fact, being involved in PSAR helps me discover ways to bring people together. It’s true that there’s a lot of conflict in our world. It’s a world filled with wars, division, arguments, prejudice and partisanship. But, PSAR provides a platform that allows our members to become bridge builders, not wall builders. PSAR is here to encourage members. You will need others in rough times, and we can encourage each other in the process.

Consider the universal principle of “use it or lose it.” For example, if you don’t exercise, your muscles get smaller. If you don’t use your mind, it will become duller as you grow older.  It’s the same with PSAR. If you have a talent and refuse to share it, then you’ll lose that talent. The opposite is, of course, true. If you use your muscles, they get bigger. And if you use your talent to help others at PSAR, then you’ll develop even more skills and abilities that will help you throughout your life.

Let me recommend that you decide today to become more involved with PSAR. PSAR is your hometown REALTOR® Association. As you know, home field advantage can mean everything in sports. Teams who play at “home” win more often than when playing on the road. And, when a team has their hometown fans cheering them on, they can often exceed their ability. All of us at PSAR are here to cheer for you. It all starts with you giving back by joining a committee, volunteering at an event and looking for opportunities to serve at a higher level. Thanks in advance for your greater involvement and membership participation.

* * *

Jason Lopez, who has worked in real estate for the past 25 years, became involved in PSAR leadership in 2016 while serving on a District Council. In 2018, he was elected to a two-year term on the PSAR board of directors. He was recently elected for a second term through 2021. He also will be serving as a C.A.R. Director in 2020. Currently, he is also serving as a facilitator of the weekly City Pitch Marketing Session at the PSAR Central San Diego Service Center in Clairemont.

The recent election results for the 2020 PSAR board of directors is destined to provide the Association with forward-thinking leadership and a strong future of growth and benefits for members.

In the recent election, Ditas Yamane was elected to serve as the 2020 President-Elect. Sam Calvano will continue his role as Secretary-Treasurer in 2020.

Also recently elected to serve as Directors in 2020 on the PSAR board: Jason Lopez, Laurie MacDonald, Yvonne Cromer, Peter Mendiola and Mike White.

Continuing to serve in 2020 on the PSAR Board include Robert Cromer as president, Robert Calloway as immediate past president and directors Mike Anderson, Carey Guthrie, Sean Hillier, Robert Kilbourne and Norma Scantlin, and with Tony Santiago as affiliate director.

We’re grateful for the following board members whose terms will end Dec. 31, 2019: Shonee Henry and Dennis Ryan, along with Jan Farley as immediate past president.

Ditas has been involved with PSAR since 2002. She joined the Government Affairs Committee and became chairperson three years ago. Born and raised in the Philippines and immigrated into the U.S. in 1988. She worked for a leading commercial airline as an International Flight Attendant flying international routes for 22 years. In 2002, she earned her real estate sales license. Two years later, she became a broker. Her family has operated a business in the South Bay since 1991.

Ditas has been involved in the community serving as President of the National City Chamber of Commerce and President of the Filipino American Chamber of Commerce of San Diego County. She currently serves as a Planning Commissioner for the City of National City, overseeing land use, permitting and zoning changes. She is also President and CEO of the Mabuhay Foundation, a nonprofit organization that promotes a better quality of life. 

“I would like to thank the PSAR Membership for their trust and confidence in voting me in as their 2020 President-Elect,” said Ditas. “As the PSAR President- Elect, I will work side by side with our incoming President Robert Cromer in continuing to grow PSAR and continue to serve our members to thrive in our industry. I will again encourage our members to participate and support our mission to empower all of us. We are PSAR!”

Sam has served as a PSAR Board Director for the three years and as secretary-treasurer for the past six years. Sam began his real estate career as a sales agent in 1976 and then switched to real estate lending in 1983. As Treasurer Sam has been led the Board’s efforts to shore up the association's reserve fund while keeping dues low.  PSAR’s annual dues are fifty dollars less than they were ten years ago. Sam led efforts to build solar, renovate our buildings and parking lots and ensure the long term sustainability of PSAR. Sam represented PSAR as a CAR Director in 2019.

Jason has worked in real estate for the past 25 years. He became involved with PSAR leadership while serving on a District Council. He loves to ride skateboards and has an extensive collection of vinyl records of “British Invasion” music bands from the 1960s, 1970s, and 1980s. Jason is currently a facilitator of the City Pitch Marketing session in Clairmont.  He will also be serving as a CAR Director in 2020.

Laurie became involved with PSAR leadership as a member of the East County Government Affairs Committee. She served as PSAR YPN chair in 2017 and 2018. She also currently serves as chair of the PSAR 2019 Charity Committee. She has traveled to Sacramento in the past for C.A.R.’s “Legislative Day” events. She also traveled to 28 countries before turning 30 years of age. She is a fourth generation San Diegan. Her great-great-grandparents arrived in San Diego from Halifax, Nova Scotia sometime in the 1890s and her great-grandmother was born here in 1909.

Yvonne has previously served on the PSAR Charity Committee, organizers of the PSAR REALTOR® Games. She joined the PSAR board of directors in 2018. The Chula Vista native was a synchronized swimmer and a member of the Chula Vista's Dolphinettes, a competitive swim club that no longer operates. After graduating from Hilltop High School in Chula Vista (class of 1991), Yvonne attended the University of Utah. During Christmas break, she met her future husband Robert at a Christmas party.

Peter, a past PSAR president (2012), and Served as a CAR Director in 2011 and 2012. Peter was a driving force behind the efforts to merge the East San Diego County Association of REALTORS and the PSAR.  Peter grew up in National City, attending Las Palmas Elementary School, Granger Middle School and Sweetwater High School (class of 1996). He started his company in February 2007 as a Realty World office. It became a Coldwell Banker operation on Dec. 11, 2011.

Mike became involved in PSAR leadership in 2011 as the founding member of the PSAR Tech Committee. He has been selling real estate since 1980 and is currently serving as an assistant manager at his brokerage. He also has served on the Sandicor Technical Users Group and the C.A.R. ZipForm Committee. He got his first computer at age 18, a Commodore 16 with only 16 kilobytes of RAM. He graduated from Patrick Henry High School (class of 1979), and then attended the University of California at Los Angeles (UCLA) where he played trumpet in the marching band. At UCLA, Mike was among the final group of students required to learn the Fortran computer language using punch cards. And, he was also one among the first students at UCLA at the time to type homework assignments and term papers on a computer.

The PSAR Board wishes to thank everyone who ran for a Board position. All the candidates were committed and involved members of the Association. They volunteer their time to the industry to improve it and to the community to build home ownership opportunities, defend private property rights and support those in need.  

The new SentriKeyTM Real Estate app offers you a simple design and action-based layout so you can get potential buyers in the home and get it sold. Simply download the app at Google Play or the App Store and get those showings scheduled.

You can learn more about the app and its versatile features by accessing our collection of educational tools that are sure to meet the needs of all types of users.

Educational Tools (click the links below)

• Webinar video
• iOS User Guide or Android User Guide
• Mobile Access Made Easy flyer
• How to Open the Key Compartment video
• Secure Temporary Access with SentriConnect flyer

These are just a few of the tools available to help you learn more about the SentriKey Real Estate app. Find how-to videos and frequently asked questions on the support page.

PSAR’s success at helping San Diegans with the American dream of home ownership is becoming known statewide.

The California Board of Equalization (BOE), a state agency, has recognized PSAR for its leadership role in a housing affordability program that is continuing to assist disabled military veterans in San Diego achieve homeownership, stay in their homes and save money on their property taxes.

The BOE recently presented a resolution to PSAR President Robert Calloway in recognition of the association's success with the Disabled Veterans Property Tax Exemption Program. The resolution recognized PSAR and the program’s leaders, including the Veterans Association of Real Estate Professionals (VAREP), for exemplary leadership and their innovative approach to reaching and serving California’s disabled veteran population.

Presenting the official state resolution to PSAR was Mike Schaefer, BOE board member for District 4, which encompasses all of San Diego, Imperial, Riverside and Orange counties and a small portion of San Bernardino County. BOE is a state agency that oversees county property tax assessors. Schaefer also presented resolutions to Ernie Dronenburg, San Diego County Assessor, and Ricardo Pacheco, state director, VAREP. The San Diego County Assessor-Recorder-County Clerk’s (ARCC) Office manages the Disabled Veterans Property Tax Exemption Program.

The program, promoted by both PSAR and VAREP, connects disabled veterans and their spouses with the Assessor’s Office so they can qualify for a reduction of their property taxes. In 2018, the program, initiated by Jordan Marks, Taxpayers’ Rights Advocate with the Assessor’s Office, resulted in assisting more than 8,000 local disabled veterans with the little-used property tax exemption provided for in the California Constitution. The number of local disabled veterans helped was more than 1,400 vets served the previous year, a 28 percent increase for 2018. As a result of the program, enacted without any additional government funding, 100 percent veteran homeowners benefitted from a collective $1.9 million in property tax savings.

The little-known property tax exemption, found in the California Constitution and Revenue and Taxation Code Section 205.5, provides a property tax exemption on the home of some disabled veterans or an unmarried spouse of a deceased disabled veteran. The exemption is available to a 100 percent disabled veteran who, because of an injury incurred in military service, is blind in both eyes, or has lost the use of two or more limbs, or is totally disabled as determined by the VA or by the military service from which the veteran was discharged.

The Disabled Veterans Property Tax Exemption Program in San Diego County provides veterans with a reduction in property taxes in two ways:

-- A “Basic Exemption” is available for all veterans with a 100 percent disability rating or their unmarried surviving spouse. The Basic Exemption provides a savings of more than $1,000 per year.

-- A “Low-income Exemption” is available for veterans in households earning less than $60,000 annually. The amounts and income limits are adjusted annually for inflation.

Here’s how PSAR members can share with veterans the information on how to apply: Applicants should have their DD214 discharge with any rating other than dishonorable and their letter from the U.S. Department of Veterans Affairs detailing their disability rating. New homebuyers should file by the end of the year of purchase. The exemption will renew automatically after that.

Online applications are available at www.sdarcc.com. In-person assistance is available at the County Administration Center, 1600 Pacific Coast Highway, Room #103, San Diego. For assistance or appointments, call (619) 531-5773, or send an e-mail at ARCCdvets@sdcounty.ca.gov. Jordan Marks also is available for questions at Jordan.Marks@sdcounty.ca.gov.

“At PSAR, we use all tools available to us to achieve homeownership for everyone,” said Calloway. “Through member education, veterans and homebuyers know when they have a PSAR agent they are getting the best customer service, along with education and experience. That is how we have helped over 1,400 veterans save $1.9 million and find a home in San Diego.”

At the resolution ceremony, BOE Board Member Schaefer remarked, “Our Assessor Ernie Dronenburg, the Pacific Southwest Association of Realtors and the Veteran Association of Real Estate Professionals have gone above and beyond the call of duty by taking the initiative to reach out to disabled veterans. They exemplify the command, `lead, don’t follow.’ I applaud their outstanding efforts to bring the disabled veterans property tax exemption to an additional 1,400 disabled veterans in San Diego County. I have utmost respect for our veterans, especially those who are disabled as a consequence of their service to our country. I have a long-standing commitment to helping these courageous men and women who have sacrificed so much.”

Assessor Dronenburg added, “My San Diego County Assessor’s office is proud of our innovative partnership with the Pacific Southwest Association of Realtors and the Veteran Realtors. Together we were able to show that without spending any additional taxpayer dollars, we could better serve our disabled veterans and their spouses. Our efforts helped 1,400 more disabled veterans save over $1.9 million in property taxes annually. We are honored to receive this recognition from Board of Equalization member Schafer and the State of California for being an exceptional model for serving our veterans, which can be implemented statewide.”

Dronenburg’s Assessor’s office affects nearly every San Diego county resident who owns property or rents. His office oversees assessing the value of real estate and personal property, as well as qualifying taxpayers for property tax savings which include disabled veterans, homeowners, affordable housing units, and organizations operating for the welfare of the community. The office has a $71 million budget with 415 employees and five offices throughout San Diego County.

The BOE, which is comprised of five constitutional officers, including California’s Comptroller, oversees county property tax assessors and sets other taxes, including the alcoholic beverage tax, railroad car tax and taxes for public utilities and insurers.

The following candidates were elected by 498 PSAR members who voted for the Board of Directors this past week.  They will serve as volunteer leaders and represent membership as part of the team that will set the policy  and the strategic direction for PSAR for the next two years. 

Ditas Yamane 2020 President-Elect

Sam Calvano 2020 Treasurer

Laurie MacDonald  2020 Director
Yvonne Cromer 2020 Director 
Peter Mendiola 2020 Director
Mike White 2020 Director
Jason Lopez 2020 Director

The President-Elect will automatically ascend to President in 2021.  The Treasurer serves for one year and each of the Directors have two year terms.

Thank you everyone who ran.  The candidate were all committed and involved members of the association.  The volunteer their time to the industry to improve it and to the community to build homeownership opportunities, defend private property rights and support those in need.  

PSAR is governed by volunteer officers and directors.  These individuals give selflessly to the industry to make it better for all of our members.  PSAR is a membership organization that exists to empower Realtors.  Please vote for leaders who will move PSAR in the right direction.

PSAR members received an email with a direct link to vote.  Find it in your email, or....

If you are a PSAR member and you know your user ID and Association password (not MLS password) you can vote by following this link and logging it.  If you do not know your ID and password, you can find it here.

Voting ends at 5PM on June 28th

ADMINISTRATIVE OFFICE HOURS
Monday, Dec. 24 - Closed
Tuesday, Dec. 25 - Closed
Wednesday, Dec. 26 - Open at 8:30 AM
Monday, Dec. 31 - Closed
Tuesday, Jan. 1, 2019 - Closed
Wednesday, Jan. 2 - Open at 8:30 AM

PSAR PITCH & CARAVAN SESSIONS

EAST RALLY & RIDE
Thursday, Dec. 20 - Cancelled
Thursday, Dec. 27 - Cancelled
Thursday, Jan. 3 - Cancelled

SOUTH RALLY & RIDE TOO
Wednesday, Dec. 26 - Cancelled
Wednesday, Jan. 2 - Cancelled

CITY PITCH
Tuesday, Dec. 25 - Cancelled
Tuesday, Jan. 1 - Cancelled