A well-prepared offer isn’t just about the price – it’s also about the structure. Agents have lost deals not because of the amount of the offers, but because the offers were poorly structured and presented.

Mike will address these common offer issues:

• Confusing contingencies - Explain inspection, loan, and appraisal timelines so your clients stay informed and calm.
• Presentation pitfalls - Avoid credibility erosion with messy or incomplete offer packages.
• Counter-offer chaos -  How to manage multiple counter-offers, line-item changes, and decision authority with ease.
• Unrealistic expectations -  Sharpening awareness of current market conditions and valuation shifts to help set accurate expectations for both buyers and sellers.

This is a class for creating an effective offer playbook!

California’s new AB 1033 opened the door for Accessory Dwelling Units (ADUs) to be sold separately as condominiums - a major shift that could reshape property ownership in San Diego.

Join Gary Geiler, Assistant Director of Development Services at the City of San Diego, and Rafael Perez from the Casita Coalition for an in-depth discussion on how AB 1033 is being implemented in San Diego.

This session will explain what the law allows, who can participate, and what REALTORS® and homeowners should consider before engaging.

• How the City of San Diego is putting AB 1033 into action
• What types of properties are best suited for separate ADU sales
• Current participation rates and key takeaways from other California cities
• Common issues to avoid and how to get started
• What to know about mortgages and financing under AB 1033

Whether you’re advising investors, helping clients maximize property value, or exploring ADU development opportunities, navigate this fast-evolving space.

Wednesday, November 5th
11:00 am  - 12:00 pm
PSAR Clairemont Office
4340 Genesee Ave, Suite 203, San Diego, CA 92117

Meet the Speakers:

Gary Geiler is responsible for the Land Development Review and Building Construction and Safety Divisions. Land Development Review staff perform ministerial and discretionary reviews and inspections for compliance with the Land Development Code, Community Plans and General Plan; as well as other City, State and Federal regulations.

Building Construction and Safety staff review ministerial projects and perform inspections for compliance with City and State building codes and standards. Mr. Geiler also serves as Department liaison to the Office of the Mayor and the City Council.

Casita Board Past President Rafael Perez is a noteworthy leader in the Real Estate space. He has worked as a lender, educator, and Realtor. He is Adjunct Faculty at Cuyamaca College and Mesa College where he teaches in the Real Estate Department. He is driven by creating opportunities in real estate for people at all levels of the housing market. He is passionate about placing families in homes with “value-add” opportunities.

Rafael was recognized by the National Association of REALTORS® as a Fair Housing Champion in 2022. Rafael served as a Commissioner for the City of San Diego for over 9 years, on the Citizens’ Equal Opportunity Commission, serves on the San Diego Regional Airport Authority Board and serves as Past Board President for the Sherman Heights Community Center. He has also been recognized as a two-time PSAR REALTOR® of the Year in 2017 and 2019.

Friday  ♠  November 7th  ♠  2025
The Prado, Balboa Park
1549 El Prado, San Diego, CA 92101

Cocktail Reception 6:00 p.m. to 7:00 p.m.
Dinner 7:00 p.m. to 10:00 p.m.

Network with industry influencers, Board of Directors, Committee Chairs,
Vice Chairs, Members, CAR, and NAR Directors.

Masquerade ~ Cocktail Attire
(Bring a mask!)

Seating is Limited

Early Bird Tickets are $135/Person  ♠  $1,080/Table (8 top)
After October 31st, Ticket Prices are $150/Person  ♠  $1,200/Table (8 top)

Tickets include a three-course plated dinner with a choice of entree:
Lemon Chicken Breast / Grilled Salmon / Wine Braised Beef Short Ribs
♠ Event Flyer ♠

Sponsorship opportunities and VIP Tables are available! ~ Click Here

For event questions or to purchase a Sponsorship Package or VIP Tables, please
email: sally@psar.org or call: 619-749-2497

Current Sponsors

Master Sponsor

VIP Tables

Sponsors

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PSAR's Mission is to empower Real Estate Professionals

Since 1928, the Pacific Southwest Association of REALTORS® has played a significant role in shaping the history, growth, and development of the Real Estate industry in San Diego County.

The Residential Purchase Agreement (RPA) is the backbone of every California real estate transaction. Yet at 17 pages plus 9 supplemental forms, it can easily overwhelm both agents and clients. Mistakes in the execution of this core transaction form will not only create confusion but will delay closings and potentially open the door to Realtor and client liability.

Expert educator Mike Shenkman breaks down the June 2025 RPA updates and shows you how to:

• Correctly interpret the new provisions
• Clearly communicate the agreement’s terms to clients
• Avoid common errors that derail transactions 

Wednesday, October 29th
1:00 PM - 3:00 PM
PSAR Clairemont Office
4340 Genesee Ave, Suite 203, San Diego, CA 92117

Class Testimonials:
 
"This was the first time I heard this speaker. He was very knowledgeable on the subject and provided valuable insights on how agents can improve in the future. As a broker, I appreciated hearing these suggestions. It was an excellent learning tool, and I valued his teaching style, which kept us informed throughout the entire class." - Mayra Swanson, Chula Vista Broker
 
"Mike is a very engaging and informative personality who makes the class interesting." - Gio Alegrado, San Diego Agent

About the speaker:

A Southern California native, Mike Shenkman boasts a distinguished career spanning over two decades in the real estate industry. His extensive experience includes roles in training, development, and management in some of Southern California's leading real estate firms. Beyond his expertise in sales and management, Mike's background encompasses affordable housing, community development, property management, redevelopment, and mortgage finance.

Mike is actively involved in the San Diego real estate community and frequently instructs agents at various career stages. He co-hosted the “First Home California” podcast for the California Department of Real Estate (DRE) in 2023, serves as a transportation policy liaison for the California chapter of the American Planning Association (APACA), and has contributed to real estate legislative policy for both the city & county of San Diego and the state of California. His professional designations include Accredited Buyer Representative (ABR), Short Sale & Foreclosure Resource (SFR), Property Management Certification (PMC), Certified International Property Specialist (CIPS), and Military Relocation Professional (MRP).

Questions?  Contact education@psar.org or call (619) 421-7811. 

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PSAR's mission is to empower real estate professionals.

Since 1928, the Pacific Southwest Association of REALTORS® has played a significant role in shaping the history, growth & development of the Real Estate industry in San Diego County.

Tell your clients To Bring their Shredding & ELECTRONIC Recycling to PSAR for FREE!

Get rid of those old electronics and
Shred those documents

Wednesday, October 22nd

11:00 AM to 2:00 PM

FREE and open to PSAR members and their clients

Bring your shredding and electronic recycling to:
PSAR El Cajon Parking Lot
1150 Broadway, El Cajon, CA 92021

ACCEPTED SHREDDING - 10 FILE/LEDGER BOXES MAXIMUM
(per company or business)*

All Paper • File Folders • Hanging Files • Checkbooks • Magazines • Notepads • Envelopes

*For larger shredding needs, ProShred will offer a discount rate at the Convoy location on the event day.
Arrangements must be made in advance. There will be no exceptions at the event.

ACCEPTED ELECTRONICS

Thank you to our October Shredding Sponsors
(They will be handing out treats and info as you pass by)

Bob Hillard

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PSAR's mission is to empower real estate professionals.

Since 1928, the Pacific Southwest Association of REALTORS® has played a significant role in shaping the history, growth & development of the Real Estate industry in San Diego County.

“In June 2025, a San Diego resident was sentenced to prison for forging and recording false real estate documents - one to block a foreclosure and another to steal ownership of a home.”

This case illustrates how bold and damaging fraud schemes have become, and why REALTORS®, appraisers, and title professionals need to be constantly on their guard. PSAR’s Real Estate Fraud Awareness Class features experts from the FBI, DRE, and the San Diego DA’s Office who will instruct REALTORS® in how to recognize, prevent, and report fraud.

Attendees will learn how to:

• Spot and stop fraud before it impacts a real estate transaction
• Avoid compliance mistakes that can trigger DRE investigations
• Understand legal exposure and how to protect your license

A Q&A session with representatives from all three agencies will follow the presentation.

	John Dunn   Deputy District Attorney   Real Estate Fraud Unit   San Diego County District Attorney’s Office
	Alex Murray   Senior Financial Investigator    Elder Justice Task Force (EJTF)   San Diego FBI Office
	Jesse Hafen    DRE Special Investigator    Department of Real Estate

Wildfire risk in California is no longer a seasonal occurrence, but a year-round reality.

For REALTORS® selling homes in high-risk fire zones, a series of disclosure rules, inspection requirements, and client anxieties must be addressed. Mistakes can cost clients money, delay transactions, and even result in liabilities for all parties.

While you enjoy lunch on us, learn the following:

• The obligations under AB 38 - what’s changed and what hasn’t.
• Updates on California’s Fire Hazard Disclosure Statement (FHDS) 
• How to prep clients on defensible space inspections
• How to leverage the Cal Fire website for listing preparation and buyer research
• The ins and outs of Natural Hazard Disclosures (NHDs) in fire zones

If you’re selling homes in California’s high-fire-risk zones, you can’t afford to wing it on fire disclosures. 

Get to know the speakers:

Brandi McLaughlin is a Forestry Technician with Cal Fire’s San Diego Unit who brings frontline expertise in wildfire prevention and defensible space practices across San Diego County.

Don Sharp, 'Mr NHD',  has been a Regional Account Manager of a non-disclosure company for nearly 20 years, guiding REALTORS® through natural hazard disclosures to protect clients and close transactions effectively.

Lunch provided by our class sponsor:

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PSAR's mission is to empower real estate professionals.

Cut marketing time while creating better content with less stress.  Attract more clients, which means closing more deals!

Join Mike White, Chairman of the PSAR Tech Committee, for a hands-on session showcasing the latest AI productivity tools. Special guest Rickey Currie will reveal the powerful AI features built into CRMLS that you can start using right away.

In this class, learn how to:

• Unlock CRMLS AI features to streamline property searches, automate data, and improve marketing reach
• Use Filmora to create engaging listing videos and social content
• Tap into Claude for professional writing and client communications
• Build eye-catching visuals with Canva
• Leverage Banter AI to automate and personalize client engagement

 AI supercharges your real estate marketing!

Wednesday, October 1st
11:30 AM to 1:00 PM

This is a live class

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PSAR's mission is to empower real estate professionals.

Since 1928, the Pacific Southwest Association of REALTORS® has played a significant role in shaping the history, growth & development of the Real Estate industry in San Diego County.

YPN is back with one of its most anticipated Fall events - YPN Cornhole and Costumes!
Get ready for a night of competition, networking, and plenty of fun.

Thursday, October 16th 4:00 PM – 9:00 PM At The Hills Pub 8758 La Mesa Blvd, La Mesa, CA 91942

Costumes that WOW

Spaces fill up quickly, so be sure to register ASAP!
Tickets include a bloody good drink and plenty of ghoulish grub!

THANK YOU TO OUR ANNUAL SPONSORS

Get Paid Faster: Strategies for Rapid Real Estate Compensation

Waiting on commission checks is time-consuming, drains cash flow, and adds stress. This class equips REALTORS® with the methods to speed up compensation so focus stays on closing the next deal, not chasing the last check.

Learn how to:

• Drive commissions from escrow to payout using proven practices
• Boost client trust with a smooth compensation process
• Apply top-producer tools to keep cash flow steady

Walk away ready to make every transaction pay off faster!

Get to know the speaker: 

Lupe Soto, a distinguished figure in real estate, has garnered numerous accolades, including being named Realtor of the Year twice, Manager of the Year three times, and earning the Board Instructor Award and Service Award. Recognized by CAR as a leading Latina businesswoman, she also dedicates time to volunteering.

Academic Credentials: M.S., Science of Education, University of Southern California; B.A., University of Southern California, Magna Cum Laude. Professional Contributions: Vice Chair, C.A.R. Standard Forms Advisory Committee; Member, Consumer Protection, Membership, Multiple Listing Service, and Educational Services Committees; Regional Representative for Education, Residential Education Sub-Committee.

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